Our Bundles
This Month's Top Picks
More Than Just a Book

Who Are We?
We're an Egyptian publishing house dedicated to creating children's books in Egyptian Arabic. We believe stories must be told in the mother tongue to reach eager & engaged ears, which is exactly what we do through our many books & toys that colour our children's worlds.
Vodafone RED & Kahk El Eid
Red customers enjoyed an afternoon of storytelling & baking with their children to make our customary Eid Kahk to gift to their neighbours.
Latest Articles

Do books solve tantrums? HA! No.
My son is almost three. I prefer saying that to saying he's two and a half, because almost three puts greater distance between me and the terrible twos and we need all the distance we can get.

Mum, you deserve to curl up with a book, too.
I feel confused and that I am not worthy of rest. And when I acknowledged that, I realised a lot of other mothers probably feel the same (except you in the back, mocking me for not being halfway to...

Arabic: It's not so complicated after all
My husband used to joke that I treated my baby as I would a dog, speaking to him in English as if he is a foreigner who did not understand my language. It's true. I do not know why I thought if I s...





















































